Frequently asked questions.
We take the pressure off you to learn, implement and maintain social media marketing, so you can focus on your business.
What is social media?
Online communities where people gather to engage, read the news, hang out and share pictures, videos, articles, audios and other interactive digital mediums.
What is social media marketing?
It’s the implementation of marketing and advertising into social media communities.
Why do we need social media marketing?
Every business can greatly benefit from social media marketing. There is NO exception.
The benefits of social media marketing vary depending on your business industry, but if you want to meet your target audience or bring in new clientele, they’re online. Period.
Social media marketing is meeting them where they are, developing relationships, building trust and sharing valuable content. And then promoting your product or service.
Keep quiet and continue working.
Social media marketing is not a short term solution, it is a long term investment. Because of this, we set the expectation that it will take a minimum of 6 months before consistent results occur.
But that varies depending on your industry type. A retail company selling $20 products will convert faster than a private education program that sells $1500 courses.
Vision helps you see the road ahead!
There is no cookie-cutter formula to get magical ROI returns. It takes time, momentum and testing to maximize ROI.
Here’s an excellent video by Gary Vaynerchuk explaining social media and ROI.
If you want to understand the relationship between social media and ROI in 10 minutes, I HIGHLY recommend this video.
It is required reading for our clients and they love it! It imparts the “ah-hah” moment, and they have a better grasp on what social media marketing is..
The key to success is staying on target
Great question! As efficient social media professionals, it’s necessary to become knowledgable in any industry we represent, so that content creation comes from a natural place.
There is an intensive learning process coupled with questionnaires and meetings for new clients to explain the industry and ensure we get an accurate feel for your brand.
“Putting on the brand” is generally complete within the first two months of service. This is a normal transitional part of hiring a social media agency or professional.